- 26 May
Boots launches new Long-Lasting spray to help banish foot odour
The UK’s leading pharmacy-led health and beauty retailer ‘Boots UK’ has expanded its use of the advanced bug-busting technology Byotrol in a bid to help banish smelly feet during the summer.
Boots has teamed up with Byotrol to produce a revolutionary 24-hour foot odour protection spray - Boots Pharmaceuticals 24 hour Foot Odour Protection Spray.
The spray with instant deodorising effect and long-lasting freshness hits the high street this week.
The move by Boots is another milestone in the progress of Byotrol, which is being snapped up by the UK’s largest retailers and used in their cleaning and toiletries products.
Byotrol is also used in the Boots own-brand Anti Viral Hand Foam, Tesco Cleaning sprays, the Tommee Tippee range of baby care products, and Morning Fresh products from PZ Cussons in Africa.
Now established foot care brands such as Scholl face a new rival which has longer-lasting germ kill and the power to banish foot odour throughout the day.
After ten years of extensive research, top scientists have shown that traditional antimicrobial agents only kill against germs when wet.
Once they have dried, which takes only a few minutes, bacteria and viruses are free to recolonise surfaces such as the human skin and keep multiplying in their thousands.
To mask this weakness, many existing foot odour products rely only on strong fragrances rather than eradicating the problem.
Byotrol technology is different. It kills 99.9 per cent of germs instantly and then continues to protect for 24 hours, long after rival products have stopped working.
Byotrol also contains no alcohol or bleach so is gentler on skin and the environment.
Byotrol creates a microscopic barrier which is invisible to the naked eye, can’t be felt by human hands, but is absolutely deadly to germs. Unlike old technology products, Byotrol keeps on working long after it has dried. Byotrol delivers what no current technology can do: broad-spectrum kill of bacteria, viruses and fungi, long-lasting, antimicrobial control in a much safer and more caring way than was ever believed possible. We describe it as the silicon chip moment for hygiene.Stephen Falder, Inventor
And Byotrol is not only for use in consumer products. Importantly the technology can be tuned for different markets and applications.
The effectiveness of Byotrol’s technology for use in hospitals was proved by the Agri-Food and Biosciences Institute (AFBI) who measured Byotrol hand-foam against the NHS alcohol hand-gel (Spirigel) on their performance in killing and preventing dangerous microbes 24 hours after application.
The NHS “gold standard” alcohol hand-gel offered no residual effect whatsoever, while Byotrol continued to kill 99.9 per cent of germs.
At Monroe hospital in the USA the use of Byotrol as part of the hospital’s disease control program has meant no hospital-acquired infection from super bugs (MRSA, C. difficile and VRE) in over 3 years.
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